How it works

Once your clinic is set up, ordering a Rainbow Box takes less than two minutes.

A few simple details are all it takes to create a fully customized, highly personal result- without adding work to an already heavy day.

“It saves me several hours every week.”
— Sharymarie

Rainbow Box is designed to make Client Aftercare simple for busy veterinary teams: minimal effort for your staff, a thoughtful and personal result for your clients.

Setup/Onboarding

Personalized items in the Rainbow Box

We create your clinic’s private Rainbow Box products and customize them to reflect your clinic.

To get started, you provide:

  • your preferred card message
  • your logo and clinic details
  • your billing information and account contact

We prepare everything and send you an activation link.

    Now you are ready to place orders for clients.

     

    Ordering

    Ordering Process

    Once your account is active, placing an order is simple:

    • enter the pet’s name
    • choose the closest silhouette
    • review the card message
    • enter the client’s delivery address

    That’s it.


    We handle the rest

    We produce your Rainbow Box within 2–3 business days and ship it directly to your client.

    You'll receive:

    • order confirmation
    • tracking information
    • delivery confirmation

    So your team stays informed without having to manage the process manually.

     

    FAQ

    Why is the Rainbow Box sent days after the euthanasia visit?

    Grief often deepens days after the euthanasia, once the initial shock fades. Research shows that support during this phase can have the greatest emotional impact. The Rainbow Box arrives at that moment, providing quiet comfort when it's needed most.

    How does the Rainbow Box fit into a busy veterinary workflow?

    Everything is handled digitally: you upload paw prints, signatures, and a message using a guided tool. We compile, print, assemble, and ship the box directly to your client. Customizing a box takes less than two minutes, saving your team hours every week.

    How does client aftercare benefit my practice?

    Providing support after euthanasia strengthens client relationships and sets your care apart. It fosters trust, loyalty, and positive word-of-mouth — and addresses a care gap that’s well documented in veterinary research.

    Why focus on client aftercare when my role is patient-focused?

    Pet loss affects the entire family. Supporting grieving owners is an extension of your care for the animal. When families feel seen and supported, it reflects powerfully on your practice and your values.

    Is this just a fancier sympathy card?

    The Rainbow Box includes paw prints, a printed sympathy card, keepsakes, and more — but it's not just a gesture at goodbye. It's a carefully timed, deeply personal act of compassion that families remember. And it’s seamlessly branded to reflect your clinic’s values.

    Can individual pet owners buy the Rainbow Box?

    No. The Rainbow Box is available only through veterinary and euthanasia professionals. This ensures it remains a trusted part of your clinic's aftercare support.

    How does this help new mobile or home euthanasia services stand out?

    Client aftercare is often overlooked. Offering something thoughtful and professional like the Rainbow Box shows that your service is not only kind, but complete — and that care doesn’t end at the do

    Sources & Supporting Research

    Adams, C. L., et al. (2020). Client perspectives on veterinary euthanasia. Journal of Veterinary Medical Education.

    • Hargrave, C., et al. (2021). Pet Owner's Expectations for Pet End-of-Life Support. Journal of Applied Animal Welfare Science.
    • Lord, L. K., et al. (2018). The impact of pet loss on owner mental health. Anthrozoös.
    • Wrobel, T. A., & Dye, A. L. (2003). Grief following the death of a pet: The role of social support. Anthrozoös.
    • AVMA (2024). End-of-Life Care Guidelines and Client Support. avma.org